Privacy Policy

National Water Systems and its local affiliates ("NWS," "we," "us," or "our") respect your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, request a consultation or service, or otherwise interact with us.

1. Information We Collect

Information you provide

• Contact details — name, email address, phone number, and mailing address
• Service information — address where service is requested, water quality concerns, and consultation preferences
• Payment information — credit/debit card or financing details processed through secure third-party payment processors
• Communications — messages, reviews, or feedback you send us

Information collected automatically

• Device and browser information — IP address, browser type, operating system, and device identifiers
• Usage data — pages visited, time spent on pages, referring URLs, and click activity
• Location data — approximate location inferred from your IP address or ZIP code you provide
• Cookies and similar technologies — see Section 5 below

2. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our products and services
• Coordinate consultations, process orders, and fulfill service requests
• Communicate with you about consultations, promotions, and service updates
• Respond to your inquiries and provide customer support
• Send marketing communications (with your consent where required by law)
• Analyze website usage to improve user experience
• Comply with legal obligations and protect our rights

3. How We Share Your Information

We do not sell your personal information. We may share your information with:

• Local service partners — authorized NWS affiliates and service providers who support customers in your area
• Service providers — companies that help us with payment processing, email delivery, analytics, and customer relationship management
• Legal compliance — when required by law, regulation, legal process, or governmental request
• Business transfers — in connection with a merger, acquisition, or sale of assets

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All other categories of information sharing described in this policy exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

4. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required or permitted by law. When your information is no longer needed, we will securely delete or anonymize it.

5. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your experience, analyze site traffic, and serve relevant content.

• Essential cookies — required for the website to function properly
• Analytics cookies — help us understand how visitors use our site (e.g., Google Analytics)
• Marketing cookies — used to deliver relevant ads and measure campaign performance

You can manage cookie preferences through your browser settings. Note that disabling certain cookies may affect website functionality.

6. Your Rights and Choices

• Opt out of marketing — unsubscribe from emails using the link in any marketing message, or contact us directly
• Access and correction — request a copy of your personal data or ask us to correct inaccuracies
• Deletion — request deletion of your personal information, subject to legal retention requirements
• Do Not Track — our website does not currently respond to Do Not Track browser signals

Residents of certain U.S. states (including California, Colorado, Connecticut, Virginia, and others) may have additional rights under applicable state privacy laws. To exercise any of these rights, please contact us using the information below.

7. Security

We implement reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party website you visit.

9. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will take steps to delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Effective date" at the top of this page. Continued use of our website or services after any changes constitutes your acceptance of the updated policy.

11. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact your local National Water Systems location or email us at support@nationalwatersystem.com.